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Walmart Advertising Partners

Our AdTech-platform partner program puts brands in control.

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Take control of your Walmart Sponsored Products campaign

Walmart Media Group works with select third-party AdTech platforms to help brands scale, automate and optimize their Sponsored Products advertising. Launch and manage your campaign, consolidate media purchases and reporting — and get expert support — from leading partner platforms.


Track and manage Sponsored Products campaigns of any size.


Enjoy more transparency and control over your Sponsored Products campaigns.


Partner platforms are trusted industry leaders with proven service and support.


Optimize campaigns using real-time data on impressions, clicks, units sold and more.


Work with the partner of your choice

Each Walmart Advertising Partner is a leading API platform with a proven history of excellent advisory service and account support. If you already use one of these platforms, you may continue to do so, or choose another.

See full list of partners
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Evolve your business

The evolution is happening, and you can be at the forefront of it all. Join Walmart Media Group and put our partners, expertise, and data to work for you.