Get discovered when it matters most.
Increase product sales and visibility and defend your market share with cost-effective ads that reach customers as they search and browse Walmart.com.
Search In-grid
One in four Walmart.com purchases starts out as a search. Give your product premium placement on the first page of search results.
Brand Amplifier
Improve brand recognition and showcase your product portfolio. Your logo, a custom headline and up to three of your SKUs appear at the top of relevant search results.
Product Carousel
Your product appears on search, category and item pages as a relevant alternate purchase option.
Buy Box
Your product appears as the most relevant alternate purchase option on product detail pages.
Choose the Sponsored Products campaign type that supports your goals
An Automatic campaign provides maximum exposure. A Manual campaign offers maximum control.
Automatic
Your Sponsored Products ads are served to all customers searching for products like yours.
Ideal for brands that are new to advertising, hope to widen their existing customer base or are launching a product.
Easy setup
No keyword management
High impression volume
Manual
Your Sponsored Products ads are served to select customers based on their keyword choice.
Ideal for products with a long history on Walmart or brands that already know the keywords their customers use.
Access to Walmart’s Keyword Analytics tool
Select your own keywords
Full campaign control
Get discovered
Contact Walmart Media Group to get started with Sponsored Products today.
